The leading business solutions provider and world’s leader in Interactive Media Content for the automotive industry, izmocars has announced that its vehicle photography division, izmostudio has achieved two industry firsts. 1) color-correct, trim-level interior and exterior vehicle images for all online platforms and 2) super-sharp, high-resolution vehicle animations (including 360° exterior and interior “spins” with touchable “hot spots” and colorization) that work with Apple’s iPhone and iPad.
Auto Industry Online Photos Reach New Levels for iPhone and iPad -Image by kowitz via FlickrBefore the new release by izmostudio, no other provider in the auto industry has been able to control the distinctive interactive, visual power of Apple’s mobile devices or to attain this level of color/trim image accuracy across all online platforms. The challenge of matching vehicle photos exactly to consumer search specifications has been a continuing problem in online vehicle shopping. Consumers would specify auto color and trim, but the results of their search usually did not match their requests and has led to frustration with online auto shopping. The new izmostudio images are the color-correct (not a random shade of green but the actual automaker shade of green for that make/model) and trim correct for both the vehicle’s exterior and interior.
“izmostudio has achieved the holy grail of automotive digital marketing – photos that show consumers an image of the exact car that they’ve configured in their vehicle search, rather than unsatisfactory generic exterior/interior images that are neither the correct color nor the trim the shopper is searching for,” said izmocars President Tej Soni. “In addition, images from izmostudio now enable auto dealers and auto marketers to take advantage of the rich visual and interactive experience provided by iPad and iPhone to enhance their customers’ appreciation for -and likelihood to purchase -their vehicles. With over 100 million iPhones and 15 million iPads in the hands of consumers, we are proud to be the first and only digital image provider in the industry to meet the skyrocketing consumer demand for Apple platform customization.”
izmostudio is the first and only provider to deliver bright, sharp compelling vehicle images and animation, including exterior and interior spins and colorization, on the iPhone and iPad.
To experience the finger-touch interactive experience and richness of izmostudio vehicle images for the Apple iOS, iPhone or iPad users can go to http://www.izmostudio.com/izmocars/iPhone/.
For information on izmocars online marketing business solutions, visit www.izmocars.com and www.izmostudio.com.
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